This FREE Business Masterclass follows our optional Understanding Customers workshop. As you build more clarity about who your ideal customers should be, it becomes easier to target them in the right place, with the right message and through the right channels. This session is designed for you to craft a targeted marketing strategy that drives growth.

Why attend this workshop?

• Identify your ideal audience: Leverage customer profiles to target the right people.
• Navigate the market landscape: Understand the difference between "addressable" and "obtainable" markets.
• Craft impactful messaging: Align your marketing with your value proposition.
• Develop a targeted strategy: Choose the channels that best reach your ideal customers.
• Optimise your approach: Create a marketing plan that aligns with your growth goals.

This masterclass is exclusively for:

• Dorset business owners with a deep understanding of their ideal customer.
• Anyone looking to develop a data-driven marketing strategy.
• Businesses of all sizes, from digital and creative to those with a digital core.

Don't miss this chance to turn your customer understanding into business growth! Secure your spot today.

Space is limited, so register now!